By Judith Kirkness

Food products don’t necessarily go directly from manufacturers to retailers. Retailers often place big orders with a manufacturer in order to put the manufacturer’s products on special. The retailer may want to send a skid to each store, but not necessarily a skid of each flavour. Retailers request that the manufacturer create an appealing full or half skid point-of-purchase (POP) display filled with a variety of the flavours of a product that they can just roll out to a centre isle to attract shoppers.

http://www.foodincanada.com/food-safety/lot-traceability-retail-repackaging-129537